What to wear at the beach: 10 days of hot topics and outfit guide
Recently, discussions about seaside travel have soared across the Internet, especially summer travel outfits have become the focus. The following is a collection of hot topics in the past 10 days and practical suggestions for beach wear to help you easily create a fashionable and comfortable vacation look.
1. Top 5 popular seaside travel topics on the Internet
| Ranking | Topic keywords | Number of discussions (10,000) | Popular platforms |
|---|---|---|---|
| 1 | Sun protection wear at the beach | 28.5 | Xiaohongshu/Douyin |
| 2 | Bikini Outer Tips | 19.2 | Weibo/Bilibili |
| 3 | men's beach shirt | 15.7 | Get things/Zhihu |
| 4 | Parent-child beach wear | 12.3 | Douyin/Kuaishou |
| 5 | Environmentally friendly material swimsuit | 9.8 | Xiaohongshu/Douban |
2. Analysis of core elements of beach wear
| elements | Recommended plan | Popular items |
|---|---|---|
| sun protection | UPF50+sun protection clothing+wide brim hat | Banana shell hat/ohsunny sun protection shirt |
| Comfortable | Quick-drying material + elastic design | Lululemon Sports Skirt/Under Armor Beach Pants |
| take pictures | High saturation solid color | Red long skirt/bright yellow blouse |
| Multifunctional | Removable two-piece set | Zara strappy dress/UR blouse suit |
3. Recommendations for outfits in different scenarios
1. Beach sunbathing:It is recommended to choose a one-piece swimsuit paired with a light cover-up to facilitate movement and avoid exposure to the sun. The search volume for "hollow knitted blouse", which has become a hit on Douyin recently, increased by 320%.
2. Take a walk on the beach:The long skirt + straw bag combination is the most popular, and Xiaohongshu’s related notes have over 500,000 likes. Breathable materials such as chiffon and Tencel have become the first choice.
3. Water activities:The demand for professional wetsuits has increased, and JD.com data shows that sales of surfing suits increased by 45% year-on-year. It is recommended to choose a tight-fitting style with SPF.
4. Sunset photography:The "gradient gauze skirt" recommended by Weibo fashion bloggers has become a new Internet celebrity item, and it is even more high-end when paired with pearl jewelry.
4. Matters needing attention in material selection
| Material type | Advantages | Disadvantages |
|---|---|---|
| pure cotton | Sweat-absorbent and breathable | Slow drying and easy to deform |
| Quick-drying fabric | Quick drying and lightweight | Less effective sun protection |
| linen | Natural antibacterial | Easy to wrinkle and difficult to take care of |
| Regenerated fiber | Environmentally friendly and sustainable | higher price |
5. Color matching trends
According to Pantone’s latest resort series color report, the following color schemes are recommended for seaside wear this season:
| main color | Matching color | Style reflection |
|---|---|---|
| sea blue | pearl white | Fresh ocean breeze |
| coral pink | light golden sand | Gentle vacation feeling |
| emerald green | champagne gold | High-end retro tone |
6. List of essential accessories
Complete the beach look with these hot accessories:
•Sunscreen category:UV400 sunglasses (GM, Ray-Ban are the most popular), finger sun protection gloves (new product from Xiaohongshu)
•Utility class:Waterproof mobile phone bag (popular on Douyin), beach strap sandals (Teva brand search volume increased by 200%)
•Decorative categories:Shell necklace (hot search on Taobao), straw tote bag (the same style is out of stock at Zara)
From the above data analysis, it can be seen that contemporary beach wear should consider both functionality and fashion. It is recommended to choose 3-4 sets of different styles according to specific event scenes, which can not only meet various shooting needs, but also ensure a comfortable experience. Remember to pay attention to the SPF and quick-drying properties of the material to make your trip to the beach more relaxed and enjoyable!
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